SarnSard Design Studio: Discovery of Thai Timeless Toei Pa-Nan Local Handwork

No matter the generations you are, the perception of Thai local handwork is positioned as the old treasure inherited from descendants, it is about the past, and it might be awkward to wear a handbag or use the things designed with the old pattern because you can't imagine how that old local will be suitable to your lifestyle. Is it true?



SarnSard, Thai design studio, is the one who cracks this myth and opens the new world of Thai handwork. The collaboration of SarnSard and local craftsmen in Baan Du Hun doesn't only improve the level of local handwork, but also revolutionises the Thai fashion value to prove that the old local handwork isn't left to be the old things as time passas. But it is timeless.


Toei Pa-Nan, plants normally grown along the beach, is one of the materials that craftsmen mostly use for Thai local handwork, especially woven mat in the south of Thailand. But what it looks like if it is taken as the material to create handbags, mini clutch, tissue box, glasses holder, bag strap, or ordinary things that we never thought of before like mouse pad!



SarnSard have been creating these fabrications, they have explored the valuable heritage and applied it modernly. This is the discovery of uniqueness, creativity, and passion that SarnSard makes it comes true.


'JARIT' (It means taste in Thai meaning) is the latest handbags collection from SarnSard. Good design, lively colors, and user friendly for every occasion are the unique selling points. 'Neat' might be the first thing that we think of in the first gaze because every detail of the handwork is woven finely. Handbags are made from Toei Pa-Nan's leaves that is more distinctive than other plants' leaves used in local handwork, its texture is polished and silky. Also, it is well known for strong fibers. So, this products collection is naturally shiny in every look, soft in every touch, and durable for usage.




It takes a long time and more power to get the quality leaves, artisans have to well prepared the materials in every processes like selecting the good and perfect one to be used in that time, filtering the low quality one, flaring the leaves to be glossier, cutting into fine strips, soaking to be softer, and basking it to get the perfect prepared materials.


For the pattern, 'Dok Chan' (this means asterisk in Thai) is the product line signature, it is the old pattern of Thai art, the shape is similar to a star and has more neat detail in the design. It is not popular because it takes more time around two or three times compared to other Thai old patterns to complete it. For this reason, the founders of SarnSard chose it to be the signature pattern to encourage craftsmen and local youngers create artisans with this design, and preserve the old design staying longer.


Creativity is the key point connecting the localization and modernisation. The creative designers get back to a 'basic' concepts, they use the traditional pattern as a model, and apply 3D paintings technology to design the full version of the products so that they successfully achieve the good handbags in SarnSard Style. Although there's desperate knowledge of arts, this can prove that it is bonderless in the world of art.



Also, passion still nourishes both designers and artisans to continually weave their aspirational dream. SarnSard is the grand area that everyone can freely share the idea, thought, and spirit through the work they do, all pieces is unique that the workers can take the pride of works because the artisans is real made by hand, and the buyers also proud of being the owners of Thai modern handworks that only made for them.


The value of works doesn't depend on how expensive or how old it is because the true value of art creation lies on what story it is, the way it presents, and how much the artists sacrifice in their works.


And SarnSard also shows these things; uniqueness, creativity, and passion, through the works. It is not only tasteful handwork, but it is the timeless heritage inherited to people in our generations.




by Piyawan Chaloemchatwanit

Project: CEA Vaccine 60



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SarnSard Studio

The unique of natural plant fiber ‘Pandanus Pa-Nan’ woven for lifestyle products, interior goods and accessories using a blend of contemporary and traditional methods. All works made by us in Thailand.

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